Present me with a soup in winter; you’ve solved a problem. Present me with a soup in summer; you’ve become a problem. Continue reading What’s your problem?
An amazing invite will get people to the party. Just make sure they don’t leave early. Or disappointed. Continue reading Party Planning
George Clooney is a brand. His brand is perfect to promote another brand – Nespresso. He’s smooth, rich, and – for many – tasty. He’s everything … Continue reading Brand name
The key to a child remembering the alphabet is engagement and repetition. The song is catchy enough to interest them, and it is repeated to them … Continue reading As easy as ABC
Attention is creating a new look or message. Retention is continuing a familiar look or message. You should be clear on which you’re trying to achieve; … Continue reading Attention or Retention?
If you can’t trust your team, you’ve hired the wrong people. Continue reading Hire expectations
If you catch someone pointing a camera in your direction you go into action mode. Your mood is more pronounced, your movements are more deliberate, you … Continue reading Camera ready