Re-Tale

Wally and Walter are Workers.

Cathy is a Customer.

STORY A  Cathy arrives at the hardware store and approaches the counter.
STORY B  Cathy arrives at the hardware store and approaches the counter.

STORY A  Wally is fixing a BBQ at the counter, Walter is looking for a product out back.
STORY B  Wally is fixing a BBQ at the counter, Walter is looking for a product out back.

STORY A  Wally ignores Cathy.
STORY B  Wally acknowledges Cathy and lets her know Walter will be right with her.

STORY A  Cathy stands there awkwardly, wondering if Wally will help her.
STORY B  Cathy browses the shop, content that Walter will be with her soon.

STORY A  Cathy looks around nervously, wondering why Wally won’t acknowledge her.
STORY B  Cathy keeps browsing the store and her attention wanders to a New Product.

STORY A  Cathy shuffles around anxiously, clearing her throat to attract Wally’s attention.
STORY B  Cathy returns to the counter and asks Wally about the New Product.

STORY A  Wally keeps ignoring Cathy.
STORY B  Wally helps Cathy.

STORY A  Walter returns from the back, Cathy is gone.
STORY B  Walter returns from the back, Cathy is there.  And, has an extra product to buy.

STORY A  Wally is happy he finished fixing the BBQ.
STORY B  Cathy is happy with the New Product she unexpectedly found.

STORY A  Cathy never returns.
STORY B  Cathy returns the next day to buy some of the New Product for her friends.

I wish STORY A wasn’t something I witnessed, but it was.

Everything you do sends a message to your Customers.

Don’t be a Wally.